In a world of luxury brands and expensive advertising campaigns, it’s easy to forget that quality men’s clothes do not necessarily always need to have premium price tags. When you need a simple, unfussy, smart, British made product it is Sunspel you must look to.
Sunspel, a brand which can trace its heritage back to 1860, is still an entirely English designed, manufactured and owned company. Its underwear, t-shirts and signature ‘Riviera’ polos have made the label the Hollywood costume director’s best kept secret; and gentlemen who choose Sunspel are in good company indeed. Both the recent James Bond and Batman franchises have seen the leading characters, James Bond and Bruce Wayne stylishly dressed in Sunspel polo shirts and t-shirts when they are ‘off duty’ from saving the world. The fact that the brand’s clothes are un-logoed and seriously well made, (in superior combed cotton) allowing the garments to move comfortably with minimal creasing, only adds to the appeal for a discerning Hollywood costume director.
There is something terribly English about Sunspel’s approach to designing menswear basics, which is maintained in even in the 21st century – ‘let’s make the best there is, but let’s not make a fuss about it.’
