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Giorgio Armani, a name synonymous with Italian fashion, Italian style, Italian menswear.

When only elegance will do, Giorgio Armani’s mainline menswear label (sometimes referred to as Giorgio Armani Black Label) has always been the first stop for the man who demands luxury in all aspects of his wardrobe.

Having dominated menswear for three decades in the fashion business, Giorgio Armani’s premier men’s line remains the label of those with elite taste.  His suits defined the 80s – broad shoulders and unstructured tailoring added flow and comfort for the first time to a man’s suit. Fast forward to the present day, and while the shoulders may not be quite so broad and the body with so much drape, the Armani aesthetic remains the same. Effortless style for when you want to be taken seriously. Whether in business or casual wear, Armani delivers time and time again, through his core tailoring pieces, right down to the all important accessories and shoes – the little things that seem to make all the difference.

We also invite you to our Armani Room where you will have access to each of Mr Giorgio Armani's luxury brands, including Armani Collezioni menswear, Emporio Armani, and AJ Armani Jeans.