Brioni is more of a lifestyle than a clothing brand. Brioni, an Italian island, would later become the icon of a small Roman tailor shop, poised to become the absolute of Italian style worldwide. For the Brioni man, no detail is too small to overlook – the Brioni menswear customer is demanding, knowledgeable about quality and fit – and always impeccably dressed in the Italian style.

Brioni is more of a lifestyle than a clothing brand. Brioni, an Italian island, would later become the icon of a small Roman tailor shop, poised to become the absolute of Italian style worldwide. For the Brioni man, no detail is too small to overlook - the Brioni menswear customer is demanding, knowledgeable about quality and fit - and always impeccably dressed in the Italian style.

History:

1945 - Nazareno Fonticoli and the entrepreneur Gaetano Savinio founded the Brioni tailor shop in via Barberini in Rome. It was here that the dream of Italian High Fashion for men took shape, a blend of technical and stylistic excellence.

In the 50s Brioni revolutionised the world of fashion - and was the first brand to put men on the catwalk. In the same decade, Brioni conquered Hollywood, becomeing the chosen wardrobe for many celebrated Hollywood stars.

In the 1970s, the brand introduced its celebrated collection of Brioni men's ties.

Today, the brand is universally recognised as the epitome of unrivalled, Roman, Italian style.

You can learn more about Brioni on their website: http://brioni.it/